Prospecting is the acquisition and identification of potential customers in an effort to thrive in marketing and increase sales. The process involves developing a strategy and a system that will be effective in ensuring an increased rate of conversion. Prospecting is the beginning of any given sales journey and it determines if the sales will […]

Like everything else in life, sales marketing is challenging and can get pretty complex if not planned for. Business owners with sales representatives travelling all over to make sales and deliver products understand too well the challenges in planning route logistics. Since business resources like time and finances are limited, it is necessary to plan […]

Every business, from a fortune 500 company to a locally operated shop, exists to sell products and services. A sales plan is therefore necessary to guarantee efficiency.  A sales plan is an overall sale strategy for achieving the business goal of making profit. Without the guidance of a sound sales plan, the business can waste […]

The most important part of the sale process is sourcing new potential customers for products or services. The use of effective sales strategies that target the right target market is necessary for increased sales. An effective strategy may include a salesman tracking app that simplifies the sales process by managing contacts, tracking deals, and clearing […]

The pandemic has led to the struggle and the instability of the economies as industries and businesses face new challenges. Traditionally, face to face meeting was the go-to solution for sales execution. But with the onset of coronavirus, there has been the need to rely on virtual tools for communication and conducting meetings and pitches […]

Boosting sales is all about customer relations. In many cases, twenty percent of customers account for eighty percent of revenue.  How do you get there? Through return customers, word of mouth, and consistent services that define your brand. This builds brand loyalty and makes sure that you're well established in your industry.  To get there, though, this […]

Cold calling has always been a huge traditional part of a sales representatives job. Cold calling tends to get put in a negative light, as people associate it with the old-fashioned telemarketers, and reps don't want to appear "hassling." Through the years and developments of technology, emails and social media have become

What is Field Sales? Field sales, also commonly known as outside sales, is the process where sales representatives from companies visit leads and sell to them in person. Instead of spending time in the office, field sales representatives are always on the go, meeting up with potential customers and building relationships. A field sales representative […]