The Best NPI Lookup Tool for Sales Reps

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August 15, 2024

npi lookup om mobile and desktop

RepMove is the best NPI lookup tool for medical sales reps and teams. But before we dive into why, let’s first cover the basics of the NPI registry and why mastering it is vital for reps selling medical devices, pharmaceuticals, and related products.

What is the NPI Registry?

The National Provider Identifier (NPI) registry is an online directory that contains key data of healthcare providers in the US. Providers receive a unique 10-digit ID, which is used for billing and transactions. The Centers for Medicare & Medicaid Services (CMS) manage the registry, and it is publicly accessible online.

Why is mastering NPI lookup important for sales reps?

Sales reps might not realize it, but the NPI registry can be an incredible sales tool. It offers easy and free access to finding providers in any region with results based on taxonomy, such as chiropractor, physical therapist, dentist, etc.

It's also more than a tool for simply getting a provider's NPI number. You can use it to prospect and find business addresses, phone numbers, and practice names among other key details.

Whether you're trying to connect with a new clinic, verify a provider's info, or understand a facility's management structure, the NPI lookup registry provides a variety of use cases.

The NPI registry also helps outside sales reps tailor their pitches. It helps you get to know the specifics of the providers you're dealing with and enables you to customize your approach, addressing their individual needs and challenges. It can improve your chances of making sales and helps ensure you only contact providers within your product segments. Using the NPI lookup also helps you keep your CRM up-to-date.

Being able to quickly and accurately verify provider information can save you time and prevent costly mistakes. From meeting with new providers to following up with an existing one, having access to the NPI registry might give you an edge over the competition.

How to use NPI lookup

npi lookup on national website

The NPI registry is straightforward. For desktop users, the official NPI registry website is easy to search. You can enter a known provider's name, NPI number, or other identifying details to pull up their profile. You'll get their practice location, taxonomy (or specialty), and also be able to verify their NPI number and name. You can then input this data into your CRM. For RepMove users, we have pre-built fields making this quick and easy.

If you're looking for new providers or prospecting, you can search by city, state, and zip code to find potential sales opportunities in your territory.

NPI lookup is clearly a great tool for planning and strategy while you're at a desk, but it's also great on the move. As an outside or field sales rep, accessing the registry on a mobile device is even more important. That's why we integrated it into the RepMove mobile app, which offers a friendly NPI lookup experience.

Watch a RepMove demo video now.

NPI lookup tools for pharmaceutical and medical sales reps

The NPI Registry website is the go-to resource for many in the healthcare industry. It's comprehensive, regularly updated, and free to use. Desktop users can easily search for providers by name, NPI number, or location. The search results provide all the essential details needed to verify a provider or add them to your CRM.

However, the desktop NPI registry has its limitations, especially for sales reps who spend most of their time in the field. The website is not as optimized for mobile phones as a mobile app is. The process of searching for providers can be time-consuming, especially when you’re running between customer meetings all day.

This is where RepMove comes in with a mobile and user-friendly experience. RepMove is more than just a route planning app. It provides medical field sales reps quick and reliable access to an NPI lookup tool. Unlike the more cumbersome process of using the NPI website on a mobile browser, RepMove’s integrated NPI lookup tool is designed specifically for sales reps on the move. With a few taps, you can find providers, verify their credentials, and instantly add them to your route or mobile CRM.

It's also accessible in our web-based field sales CRM when using a desktop. Updating contacts in the mobile app will immediately be reflected in the CRM, giving you a mobile CRM designed specifically for medical sales.

RepMove's API connection to the NPI Registry sets the mobile app apart from others and ensures that the information you access is accurate and up-to-date. The mobile app's NPI lookup tool is particularly useful for pharmaceutical and medical device sales reps who often need to look up providers while on the go, whether in between customer visits or while waiting to meet with a provider. The app’s intuitive design means you don’t have to waste time navigating through a cluttered interface. You get the information you need quickly and efficiently, allowing you to focus on what you do best—selling. To use RepMove's NPI lookup, you simply go to a provider’s contact record (or create a new one) and select the NPI field. From there a search interface opens, giving you complete access to the NPI lookup database.

Sign up now for a free RepMove trial.

Another advantage of using RepMove is the ability to integrate your NPI lookup with your overall sales strategy. For example, if you’re planning a sales route, you can use the NPI lookup tool to identify potential new clients in your territory and add them to your route. This level of integration saves you time and maximizes your efficiency, helping you to visit more providers and close more deals.

How RepMove saves medical & pharma reps time

Time is money in field sales. RepMove’s NPI lookup tool is designed to save you both. By providing quick access to the NPI registry, RepMove eliminates the need to spend precious minutes (or even hours) searching for provider information and adding it to your CRM. This is particularly beneficial when you’re in the middle of a busy day with meetings all over town.

For instance, imagine you’re about to walk into a meeting with a new provider. With RepMove, you can quickly pull up the provider’s NPI profile, review their details, and walk into the meeting fully prepared. This not only saves you time but also allows you to present yourself as a knowledgeable and prepared professional, increasing your chances of making a positive impression and ultimately closing the sale.

Schedule a meeting with our sales team now.

You can also use RepMove’s integrated purchase order note feature to ensure their NPI number is not missed when you send a deal into your team.

Beyond this, RepMove’s integration into your overall sales strategy means that you can streamline your day-to-day operations. Whether it’s planning your route, tracking your progress, or managing your CRM details, RepMove provides all the tools you need to stay on top of your game. This level of efficiency can make a significant difference in your performance, helping you to meet your number and exceed your sales goals.

Quick and reliable access to an NPI lookup tool helps sales reps be more efficient and close more deals. While the national NPI website provides a comprehensive resource for desktop users, it might fall short for sales reps who need access on the go. RepMove offers a great mobile alternative that saves you time and helps you close more deals. We’d love to show you how in a live demo. Sign up now for your one-on-one demo of RepMove and we'll show you how we can take your sales to the next level.